Strategy for Art
A fall symposium that explores audience engagement and innovation at the intersection of art, marketing, and technology.
Arts Admin Next (AAN), Art Business Society (ABS), and THE BLANC co-host the Fall semester symposium, "Strategy for Art: Digital and Marketing Landscape."
Panel 1
Art Marketing
Distinguished arts professionals examine the integration of traditional and digital marketing strategies within cultural organizations. The discussion focuses on innovative approaches to audience engagement across multiple platforms.
Panel 2
Art & Technology
Industry leaders and legal experts explore the evolving digital art landscape, addressing topics such as NFTs, digital preservation, intellectual property rights, and market accessibility. The panel offers insights into emerging technological trends and their impact on the future of the art sector.
Panelists
Sebastian Sanchez
Manager of Digital Art Sales at Christie’s
Allison Thorpe
Vice President at Sutton Communications
Kevin McCoy
Media Artist; Professor at New York University
Valentina Castellani
Former Senior Director at Gagosian; Partner at 291 Agency; Adjunct Faculty in Visual Arts Administration at NYU
Nysha Foy
Business and Legal Affairs Executive; Corporate Transactional Lawyer, Creative and Thought Leader
Madeline DeFilippis
Gallery Manager and Registrar at The Flag Art Foundation
